 RAIN 9/10: Apple relaxes rules on app developer tools, ad services ·Sep 10, 10:44 AM UPDATED RULES SHOULD BE GOOD NEWS FOR RADIO APP DEVELOPERSApple yesterday updated its rules for iOS apps — including a relaxed policy on app development that once again allows Flash-based tools. That means developers can create an apps in Flash, then port it to the iPhone’s native language. Apple banned developers from using Flash-based tools in April.
This change will speed up the app development process — good news for webcasters and broadcasters trying to build apps for iOS, Android, BlackBerry, webOS and soon Windows Phone 7 devices. But this does not — repeat, not — mean that Flash is coming to iPhones. “I think it will snow in Cupertino before that happens,” argues Richard Doherty, research director for the Envisioneering Group of New York. “Flash is just too darn inefficient for Apple’s iPad and iPhone goals of long battery life.” So iPhone users looking to stream Pandora, AccuRadio or other Flash-based services still need to use dedicated applications. Apple’s updated rules also allow developers more flexibility in choosing ad providers — including AdWords and AdMob from Google. In April (shortly after announcing iAds), Apple published new rules that seemed to disallow third-party ad services from collecting user data; Google’s ad services seemed banned altogether (RAIN coverage here). Yesterday’s changes reverse that ban — more good news for webcasters looking to monetize their mobile efforts. For much more coverage, check out the San Francisco Chronicle‘s article here and PC World‘s report here. DiMA, RADIO TIME, LIVE365 EXECS READY TO GO FOR RAIN SUMMIT EASTJust over two weeks remain before RAIN Summit East and we’re still announcing speakers set to appear in our jam-packed agenda! That includes Lee Knife of DiMA, Bill Moore of RadioTime and Heidi Elgaard of Live365.
Heidi Elgaard will be delivering the Summit’s first Pecha Kucha — a Japanese term (pronounced “peh-CHAHK-cha”) which requires speakers to show exactly 20 slides for exactly 20 seconds each. She is Live365’s director of marketing and has over 15 years of marketing and business development RAIN Summit East is an official co-located event of the RAB/NAB Radio Show. It takes place Tuesday, September 28 in Washington D.C. The Summit will feature a long list of radio experts, from Bonneville president/CEO Bruce Reese to AccuRadio COO John Gehron. More details, and information on how to register, can be found here. We hope to see you there! HANSON TO SPEAK AT DIGITAL MUSIC FORUM WESTKurt Hanson will speak at this year’s Digital Music Forum West in Los Angeles, October 6-7. He’ll appear as part of the “Internet Radio: What Does the Future Hold?” panel, which takes place October 7 at 9AM.
Joining Hanson will be Johnie Floater, GM of Media at Live365, CEO/founder of 8tracks David Porter and Colin Rushing and Senior Counsel of SoundExchange. Find out more about Digital Music Forum West here. JELLI INTEGRATES TWITTERCrowd-sourced radio service Jelli has added Twitter functionality — allowing users to send tweets to their followers when their songs are played on-air. “Integrating Twitter with Jelli cranks up the engagement quotient and makes broadcast radio more immediate, more responsive and that much more social,” said Jelli CEO Mike Dougherty. Radio Ink has more coverage here.share: del.icio.us.  Reddit  Digg  Yahoo  Wink  Windows  Google  Newsvine 
CommentCommenting is closed for this article.  Other stories RAIN has upgraded (and moved)! RAIN 9/13: RAIN Summit Chicago takes place today! RAIN 9/12: First Summit in RAIN's hometown takes place tomorrow RAIN 9/9: Summer holidays, "doldrums" impact July Webcast Metrics, but audience up over last year RAIN 9/8: Clear Channel launches new customizable iHeartRadio beta; RAIN goes hands-on RAIN 9/7: Meet more speakers you'll hear at RAIN Summit Chicago in less than a week RAIN 9/6: Clear Channel taps The Echo Nest to take on Pandora RAIN 9/2: RAIN reviews Spotify's radio-like product Artist Radio RAIN 9/1: UK online radio aggregator Radioplayer campaigns b'dcasters to create "all radio" ratings RAIN 8/31: Execs from Merlin, Triton Digital, jacAPPS and more to appear at RAIN Summit Chicago |
Lee Knife (pictured right) is the acting Executive Director for the Digital Media Association (“DiMA”). The trade organization is a Washington D.C. lobbying firm, representing companies like Apple’s iTunes, YouTube, Microsoft, RealNetworks, Live365 and others. DiMA was instrumental in negotiating realistic royalty agreements with SoundExchange. Knife will speak during 
Bill Moore, 
experience. Live365 — which recently passed its 10-year anniversary — unveiled a completely redesigned website not long ago (
