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RAIN 4/22: Digital start-ups will break radio tower's "monopoly," says former NPR chief

Posted on: 04/22/2011

SCHILLER: “YOU MUST BECOME YOUR OWN DISRUPTORS

Former president and CEO of NPR Vivian Schiller (pictured), speaking at Harvard’s Shorenstein Center, warned her former colleagues that “new digital-only startups will enter the marketplace in audio” and that “the monopoly advantage of the radio tower will begin to fade.”

She continued, “You are now competing in the big leagues and are no longer the scrappy underdog…you must become your own disruptors. If you don’t aggressively reach out to new audiences on new platforms, someone else will.”

The Nieman Journalism Lab reports (here) that Schiller “suggested member stations adjust to the threat by starting to offer additional, online-only streams. If the local NPR station is serving news when a listener wants music, Pandora is just a click away.”

RAIN ROUNDS-UP THE NEWS

HP RUMORED TO BE CREATING STREAMING MUSIC SERVICE FOR webOS DEVICES
According to some leaked documents from HP, the company is creating a streaming music service of sorts for its webOS mobile devices (which include an iPad competitor tablet, more coverage here). The service reportedly includes streaming Internet radio and a “smart” cloud-based service which could store frequently-listened to tracks on the device for instant playback. GigaOM has more coverage here.

eMARKETER: TABLETS BECOMINGMAJOR HOME ENTERTAINMENT DEVICES
New research on tablet computers, like Apple’s iPad, has found that around 70% of users spend at least one hour per day with such devices and 77% are spending less time on their desktop or laptop PCs. “More than two in five respondents now spend more time each day with their tablet than with a traditional computer or with a smartphone, and a third use tablets more than they watch TV,” writes eMarketer, which has additional coverage here.

CNET: LIVIO IN-CAR NET RADIO KIT A POSSIBLE SIRIUS XM REPLACEMENT
CNet recently penned an article about Livio Radio’s $99 in-car Internet radio Kit which streams Internet radio content from your smartphone (connected via wireless Bluetooth) to your car stereo (via an FM transmitter). “In many ways a solution like this could serve as a free alternative to satellite radio,” writes CNet (here). The Kit is available in July, “but from the early demos we’ve seen, it looks like a potentially intriguing addition to the car audio market.”

SONOS ADDS AIRPLAY SUPPORT, LAUNCHES ANDROID APP
Home streaming music service Sonos has added support for Apple’s AirPlay platform. AirPlay allows iPhone, iPod Touch and iPad users to stream content — like Internet radio apps — to supporting devices. Sonos also launched an Android remote control app. Engadget has more coverage here and ZDNet goes hands-on with the new remote app here.

WEB ADVERTISING REVENUES OVERTAKE NEWSPAPERS
The IAB’s 2010 Internet Advertising report found that web advertising last year earned more revenue than newspapers and was second to only television. The Internet generated $26 billion in ad revenue, according to the report, compared to TV’s $28.6 billion, newspapers’ $22.8 billion and radio’s $15.3 billion. Read more at Business Insider here.

STITCHER LAUNCHES iPAD APP
Stitcher has delivered a new app for iPads, offering access to podcasts and Internet radio streams. IntoMobile.com reviewed the app (here) and found it to be “rock solid” with “a nice user interface.”

GRACE DIGITAL ADDS SIRIUS XM WEB STREAMS
Grace Digital Audio today announced the addition of Sirius XM’s Internet radio streams to its products. TechShout has more on the story here.

WIRED REVIEWS AIRPLAY-FRIENDLY PIONEER RECEIVER
AirPlay — the Apple wireless system that can stream Internet radio audio content from iPhones and iPads to certain receivers — is catching on with more device manufacturers. Wired reviews a new receiver from Pioneer, the VSX-1021-K, which supports AirPlay. “Mucho features and solid sound quality for the bucks,” they write (here).



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