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RAIN 6/8: Apple's iCloud "blurs the difference" between tablet, PC

Posted on: 06/08/2011

STUDY: 90% of U.S. CONSUMERS OWN OR ARE CONSIDERING BUYING A TABLET

Apple’s cloud announcements this week (RAIN coverage here) could encourage more consumers to replace their laptops and PCs with tablets. That’s a move webcasters should take note of, especially those who don’t already have a tablet-optimized listening experience.

“For someone who uses their computer almost exclusively to read, write, and listen to music,” writes Chase Hoffberger of Evolver.fm, “iCloud blurs the difference between the MacBook and the iPad to the point where I can safely go with the sexier of the two devices.”

Hoffberger isn’t alone in this ‘ditch the laptop, grab the tablet’ sentiment. A new study from Samsung Mobile and Kelton Research found that 90% U.S. consumers either already own a tablet or would consider purchasing a tablet. Of that 90%, over 60% would use their new tablet to listen to music (more coverage here).

A different study found that 6% of U.S. homes already have a tablet (here).

And in late May, analysts predicted that “the tablet is going to replace at least the home computer” (RAIN coverage here).

As we wrote in May, “webcasters should take note of this and prepare for a future where just as many people tune in via tablets as through desktops and mobile devices. That could mean creating an iPad-optimized app or ensuring any tablet device — even ones without Flash — can play friendly with your website.”

CC TO SIMULCAST 5 STATIONS ON XM SAT RADIO

Clear Channel announced today it would simulcast 5 of its stations on XM satellite radio. The stations include KIIS (Los Angeles), Z100 (New York), WLTW (New York), WSIX (Nashville) and WGCI (Chicago).

The stations replace current Clear Channel programming on XM but will not be available through Sirius. You can find Clear Channel’s press release here.

APPLE: APP DOWNLOADS SOON TO SURPASS iTUNES SONG SALES

Here’s a sign of the times. Apple announced yesterday that it has sold 15 billion songs through iTunes. However, the number of app downloads has reached 14 billion. “Yes, that will very soon surpass total song downloads,” writes TechCrunch (here).

TRITON SECURES STREAMING DEAL FOR LINCOLN FINANCIAL STATIONS

Triton Digital Media yesterday announced a deal between its Streaming Division (formerly Ando Media) and radio ownership group Lincoln Financial Media. Triton will provide streaming services (including ad-insertion and Webcast Metrics audience measurement) to eleven of the group’s 15 stations, all in Top 20 U.S. markets (specific stations/markets weren’t announced).

“Triton Digital will now be responsible for developing, maintaining and servicing Lincoln Financial’s digital radio offerings from start to finish,” according to a press release.



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