RAIN 7/18: RAIN Summit Midwest gives Conclave attendees a look at radio's online future
RADIO LEGEND LEE ABRAMS INSPIRES ATTENDEES TO REINVENT THEIR APPROACH TO RADIO, NEW MEDIAThe 36th annual Conclave was three days of intense learning and networking, and those who persevered for the finale on Saturday heard expert insight at RAIN Summit Midwest about radio’s online future. In spite of some challenging weather on Friday, the Summit was a big success and RAIN would like to thank all speakers, panelists, sponsors and attendees.
The afternoon featured engaging and thought-provoking discussions, not least of which was Lee Abrams’ keynote presentation. We’ll have in-depth coverage of his keynote later this week.
The Summit also included RAIN publisher Kurt Hanson‘s latest iteration of his State of the Industry Address. In it, he touched on interactive music services like Spotify, discussed Pandora’s IPO and offered mock-up illustrations of his early thinking on in-car Internet radio interfaces.
Again, we’d like to thank our sponsors — AllAccess, knowDigital, Abacast, Liquid Compass, Live365, and TuneIn Radio — and all of our speakers, panelists and attendees.
Our next gathering will be RAIN Summit Chicago in September during the NAB/RAB Radio Show. You can find out more about that conference here. The winners of the RAIN Internet Radio Awards will be announced at that Summit (you can still enter your service for the Awards here).
(Hat tip to Phil Wilson for providing the above picture of Kurt Hanson. Thanks Phil!)
KATZ LAUNCHES “RADIO PRIMER” WEBSITE FOR ACCOUNT EXECSKatz Marketing Solutions has launched a new website for account execs, sales managers, and anyone who sells time to radio advertisers.
The site (found here) includes “primers” on audio streaming, digital audio and other topics. Radio Ink reports that the site is “designed to arm all radio people (not just Katz clients) with important data and facts about radio.” You can find their full coverage here.
ENGADGET: NEW PANDORA NOT REVOLUTIONARY, BUT GETS “A BIG THUMBS UP” ANYWAYPandora’s new HTML5 website redesign (announced last week, more coverage here) hasn’t publicly launched yet, but Engadget got an advanced look at the new interface.
The take-away? “The new Pandora isn’t revolutionary — in fact, most of the upgrades are fairly minor…but the redesign has happily made listening and sharing easier, faster, and generally more enjoyable — a big thumbs up on all accounts. Pandora’s charm is, as always, in its simplicity.” Find Engadget‘s full review here.
eMARKETER: “DO DAILY DEALS ENCOURAGE REPEAT BUSINESS?”Despite growing interest in Groupon-like daily deal promotions among many companies (including radio), eMarketer says some are “skeptical about the long-term payoff.”
It points to data that shows most small businesses are interested in daily deals because of customer acquisition, but nearly half say they wouldn’t use such promotions again because of ineffective customer acquisition. eMarketer has much more data and analysis here.
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