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RAIN 8/30: Developers discover new Apple cloud service will, in fact, include music streaming

Posted on: 08/30/2011

WASHINGTON POST: iTUNES CLOUD SERVICE NOW ON PAR WITH SPOTIFY OR RDIO, BUT FOR $2/MONTH

Apple has opened a beta version of iTunes Match — the music component of its coming iCloud service — to developers. In what comes as a significant surprise to the industry, the $25/year service includes streaming, a feature not discussed when Apple announced iTunes Match in June (RAIN coverage here).

The Washington Post reports that iTunes Match users will be able to stream their cloud-based music to iPhones and other Apple devices (via Wi-Fi and, presumably, 3G). In June, Apple only discussed the ability to download (not stream) cloud-based music.

The Post writes, “With the triple threat of the iTunes store, streaming music and the convenience of automatically uploading customer libraries, iTunes in the Cloud has become a more formidable foe.

“It now matches the convenience of a service like Spotify or Rdio, for a little over $2 per month.”

Eliot Van Buskirk of Evolver.fm muses: “The next question: Will Apple allow third-party developers to build apps that stream music from these iCloud lockers? If Apple follows its own precedent with the iPod music app for iOS, they will — and that would be pretty cool indeed” (more here).

iTunes Match, as its name implies, “matches” your local music in your iTunes library with online copies (so no uploading is necessary). The Washington Post has more coverage here.

LDR TO POWER EVENING PROGRAMMING ON NEARLY 200 AIR1 STATIONS

Crowdsourced radio service Listener Driven Radio (LDR) will program evenings on EMF’s nearly 200 Air1 Radio stations. The listener-controlled programming, dubbed Mixology Live, begins each weeknight at 10pm Eastern.

Radio-Info‘s Tom Taylor writes, “It may be the largest single commitment to an outside service, in terms of the number of full-power and translator signals, in a long time.”

You can find Air1’s press release here.

eMUSIC RADIO USES ECHO NEST PLAYLIST ENGINE

Hypebot today provides more details about eMusic’s Internet radio service, which launched earlier this month, (more coverage here).

The radio programs are reportedly curated by eMusic staff using playlist engines from The Echo Nest. The latter includes “5 billion data points including artist connections, song similarity, mood, style and detailed acoustic attributes: tempo, energy, danceability, time signature and key.”

Find Hypebot’s full coverage here.

AUPEO LAUNCHES iPAD APP

Berlin-based Internet radio service Aupeo has launched an iPad app. The service already has apps for iPhone and Android devices. Aupeo offers more than 100 web radio stations that can be customized by users.

The service is one of the nominees in the second-annual RAIN Internet Radio Awards (more coverage here).

Brand-m.biz has more on Aupeo’s iPad app here.



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