
Major label targets youth buyers with albums on USB ·Oct 25, 04:21 PM
Posted by: Paul Maloney
From Digital Media Wire: "Universal Music Group
will begin offering singles on USB memory
sticks later this month in the U.K., which will be priced
at
about $10.14 each and initially include offerings from artists
such as Keane and Nicole, lead singer of the Pussycat Dolls, the
Times Online reported.
“‘This is aimed at the younger, 12 to 24 year olds,
who no longer believe that the CD is
as cool as it used to be,’ Brian Rose, the commercial director for
Universal UK, told the Times Online…
"[T]he format was recently approved for inclusion
on U.K. sales charts by the Official U.K. Charts Company."
Read the entire article at Digital
Media Wire .
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