RAIN NEWS: INFINITE DIAL REPORT PREVIEW, OXENFORD ON CRB APPEALS ·Mar 17, 11:59 AM INFINITE DIAL REPORT: THE NET RADIO/SOCIAL NETWORK CONNECTION The full Infinite Dial 2008 report is due out next month, and a “first look” estimates that 33 million Americans age 12 or older listen to a radio station over the Internet HERE ARE THE MAIN POINTS OF THE RECENT WEBCAST APPEAL BRIEFS Industry attorney David Oxenford has laid out some of the main points of the webcasters’ and EA EXEC: ‘WE’RE WHERE THE KIDS ARE, NOT RADIO’ “It’s just a new way of going to where kids are, versus where they’re not – like radio… I want someone to hear a song in a game that they’ll hear on the radio two years from now. We want to be ahead of the curve.” That’s Steve Schnur, a music and marketing exec at video game publisher Electronic Arts, on a South By Southwest panel last week. More than radio these days, gaming is now providing a “solid promotional platform,” writes Paul Resnikoff at Digital Music News, ideal for “a younger demographic with larger amounts of free time.” There’s more in Digital Music News here.
TAZMEDIA CONFERENCE DATES The TazMedia WebCamp for Managers workshop is taking place April 25-27 in Scottsdale, Arizona. The 2 1/2 day workshop reviews case studies of stations already realizing significant revenue and the methods that got them there. Guest experts in the field will be on hand presenting recent innovations in Radio/Web selling. One of the workshop’s stated goals is to educate management about these innovations and encourage them to put them to use at their own stations. share: del.icio.us. Reddit Digg Yahoo Wink Windows Google Newsvine
CommentCommenting is closed for this article. Other stories RAIN has upgraded (and moved)! RAIN 9/13: RAIN Summit Chicago takes place today! RAIN 9/12: First Summit in RAIN's hometown takes place tomorrow RAIN 9/9: Summer holidays, "doldrums" impact July Webcast Metrics, but audience up over last year RAIN 9/8: Clear Channel launches new customizable iHeartRadio beta; RAIN goes hands-on RAIN 9/7: Meet more speakers you'll hear at RAIN Summit Chicago in less than a week RAIN 9/6: Clear Channel taps The Echo Nest to take on Pandora RAIN 9/2: RAIN reviews Spotify's radio-like product Artist Radio RAIN 9/1: UK online radio aggregator Radioplayer campaigns b'dcasters to create "all radio" ratings RAIN 8/31: Execs from Merlin, Triton Digital, jacAPPS and more to appear at RAIN Summit Chicago |



during an average week – up from 29 million listeners one year ago. According to the study, which will be released by Arbitron and Edison Media Research, “there is also a strong connection between online radio listening and social networking sites according to the study.” The full study is expected to report extensively on online radio/social network connections, but one item in the preview says that “nearly two-thirds (63%) of online radio listeners have a profile” on sites like MySpace, Facebook, or LinkedIn. Read
broadcasters’ appeals briefings that were filed within the last week and mentioned in coverage such as the recent Boston Globe article (see
(4) the $500 minimum fee is arbitrary, (5) the use of on-demand service agreements as a basis for the non-interactive webcast royalty determination, and (6) 












