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RAIN 11/3: Mid-level earners buying up the iPhones, says comScore
·Nov 3, 10:41 AM
Posted by: Paul Maloney

IPHONE SALES TO MID-LEVEL EARNERS GROW

ComScore research shows that although 43% of U.S. Apple iPhone purchasers make more than $100,000/year, the demo showing the strongest sales growth is $25k-$50k earners. IPhone adoption since June 2008 rose 48% in this bracket, and by 46% among those earning $25k-$75k. ComScore says iPhone penetration grew 21% overall.

Many Internet radio observers see the iPhone as the best mobile platform for the medium yet. The comScore press release is here.

IT’S CHRISTMAS TIME FOR BRS MEDIA’S WEB-RADIO

BRS Media’s Web-Radio Internet radio guide will once again feature holiday-themed Net radio stations this year. BRS Media says there are already more than 50 webcasters streaming online Christmas music. The holiday music guide is available here and here. For more, read the official press release here.

AOL LAUNCHES TV “MORNING SHOWFEATURE

AOL will begin offering a daily 5-minute video round-up of highlights from the day’s major network and cable morning shows. “Morning Rush” will feature highlights from “Good Morning America,” “The Today Show,” “The CBS Early Show,” CNN’s “American Morning,” and Fox News’ “Mike & Juliette.” MediaPost (here) characterizes the launch as AOL “finding creative ways to produce content amid widespread cost-cutting.”

SANYO CANADA RELEASES WI-FI TABLETOP RADIO

Sanyo has introduced their new Wi-Fi tabletop radio, the R227. The player supports FM radio, webcast streaming, podcast playback and lets users search by genre or country. The unit also features 2 built-in speakers, as opposed to other uni-speaker tabletop designs. The R227 is currently only available to Canada where it will be sold for $219.99. For more, read Endgadget’s coverage here.

INTERNET USE, TV USE COMPLEMENTARY, NIELSEN SAYS

A new study from the Nielsen Company found that the heaviest Internet users are also the heaviest TV users. Nielsen found that the reverse is true as well – the lowest consumers of television have the lowest usage levels for the Internet. For more, read RBR’s coverage here.



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