RAIN 01/28: Some firms using the Net -- and Net radio -- to help out-of-work radio pros ·Jan 28, 11:22 AM THREE COMPANIES USE THE WEB TO AID OUT-OF-WORK RADIO PROFESSIONALSMusic 1, Spacial Audio and Jacobs Media are all reaching out to recently let-go radio professionals using the Internet. Music 1 is offering a free 3-month license for its music scheduling software to out-of-work radio professionals, so they can start up their own Internet radio webcast. Spacial Audio is offering a similar package, giving away online broadcasting tools to 50 randomly chosen unemployed broadcasters (RAIN coverage here). Additionally, Jacobs Media has launched “Ready to Rock,” an online site where radio professionals can post tapes and resumes. Fred Jacobs writes at his blog (here), “These are obviously tough times, but we think the massive layoffs are a great chance for radio companies looking to find opportunity out of adversity…In this case, the largest radio company just handed its competitors a gift.” Might one the competitors receiving the gift this time around be Internet radio? WATCH NET RADIO GROW LIKE SOCIAL NETWORKS, WRITES MEDIA COLUMNISTSteve Smith predicts in MinOnline that Internet radio will experience the same “meteoric” rise as social networks—and web content publishers should take notice. Smith looks back to the rapid growth of online social networks and predicts much the same for online radio. People are passionate about music (as well as talk radio), and they form communities around those passions. The Internet, as we’ve seen, is an ideal platform for those communities. “Audio is the next content type users will want to coalesce around and share. This is a Web trend in the making that Web publishers should not take lightly.” Addressing web content providers, Smith writes (here), “this is what your prize in-office users are doing with much of their day. Finding ways to weave into one of the things they most enjoy about broadband should be a no-brainer for any veteran Web content provider…streaming audio represents a massively popular mode of online behavior that invites a range of publisher partnerships: branded audio channels or ‘editor’s choice’ channels, for instance.” SIRIUS XM MAY BE COMING TO iPHONE?An iPhone application streaming Sirius XM channels is rumored to be in the works. Wired reports (here) that NiceMac uSirius StarPlayr, an iPhone app in beta, may be submitted to Apple on January 31. “Assuming that’s correct, the app should show up in the App Store at some point next week,” writes Wired. The player streams Sirius XM channels over Wi-Fi or 3G connections and displays lyrics, album art and buy links for Amazon and iTunes. Wired muses, “Will someone remind Sirius XM why it pays for those satellites again?”
BROADCAST RADIO PROGRAMMER LAUNCHES WEBCAST STATIONKent Phillips, a programmer for KPLZ (Star 101.5) in Seattle has launched LoveWebRadio, an AC format webcast and online community. The station will feature half well-known acts and half “Internet-only” artists, along with editorial content like movie and book reviews. “The new venture is a collaboration between radio and music industry folks and former Microsoft executives,” writes R&R (here).share: del.icio.us. Reddit Digg Yahoo Wink Windows Google Newsvine
CommentCommenting is closed for this article. Other stories RAIN has upgraded (and moved)! RAIN 9/13: RAIN Summit Chicago takes place today! RAIN 9/12: First Summit in RAIN's hometown takes place tomorrow RAIN 9/9: Summer holidays, "doldrums" impact July Webcast Metrics, but audience up over last year RAIN 9/8: Clear Channel launches new customizable iHeartRadio beta; RAIN goes hands-on RAIN 9/7: Meet more speakers you'll hear at RAIN Summit Chicago in less than a week RAIN 9/6: Clear Channel taps The Echo Nest to take on Pandora RAIN 9/2: RAIN reviews Spotify's radio-like product Artist Radio RAIN 9/1: UK online radio aggregator Radioplayer campaigns b'dcasters to create "all radio" ratings RAIN 8/31: Execs from Merlin, Triton Digital, jacAPPS and more to appear at RAIN Summit Chicago |



Jacobs Media are all reaching out to recently let-go radio professionals using the Internet. Music 1 is offering a free 3-month license for its music scheduling software to out-of-work radio professionals, so they can start up their own Internet radio webcast. Spacial Audio is offering a similar package, giving away online broadcasting tools to 50 randomly chosen unemployed broadcasters (
will experience the same “meteoric” rise as social networks—and web content publishers should take notice. Smith looks back to the rapid growth of online social networks and predicts much the same for online radio. People are passionate about music (as well as talk radio), and they form communities around those passions. The Internet, as we’ve seen, is an ideal platform for those communities. “Audio is the next content type users will want to coalesce around and share. This is a Web trend in the making that Web publishers should not take lightly.”
Sirius XM channels is rumored to be in the works. Wired reports (











