 RAIN 4/22: TargetSpot widens reach with ten new deals ·Apr 22, 11:00 AM BONNEVILLE, SAGA, 977 MUSIC, FINETUNE AMONG NEW NETWORKSInternet radio advertising company TargetSpot has announced that it has partnered with 10 new radio networks. The new additions include Bonneville International Corporation stations in Los Angeles and St Louis, Saga Communications, Mapleton Communications, REACH Media, Wilks Broadcast Group, Rose City Radio, Radio Hanover and AMS Interactive. Bonneville’s stations are the first from the network to join up with TargetSpot.  Also included are Internet-only broadcasters 977 Music and Finetune.
TargetSpot represents more than 50 radio EDISON’S WEBSTER ON RETURNING FROM RAIN SUMMIT: WHAT NEW CONTENT IS RADIO CREATING ONLINE?Edison Research’s Tom Webster was at the RAIN Internet Radio Summit this past Monday, presenting research from the company’s recent Edison/Arbitron Infinite Dial 2009 Report. He found the summit to be an “exciting, content-rich program,” and especially enjoyed the keynote addresses from CBS Radio’s David Goodman and Pandora’s Joe Kennedy, as he writes in Edison’s The Infinite Dial blog (here). But one particular question raised in a panel stuck in his mind: What are your companies doing to create new content suitable for digital formats?
“Radio, and especially music radio, have to take this question a lot more seriously in the near term if the industry is to have a digital future,” Webster writes. “As Pandora’s Joe Kennedy succinctly put it during the summit, online radio is a unicast, one-to-one format, not a broadcast medium. Repurposing broadcast content is table stakes, but to raise the ante radio needs to get serious about creating new, original web content that they own (and don’t have to pay SoundExchange for).” INDIA SEES RECORD 15.6 MILLION NEW MOBILE USERS IN MARCH15.64 million people in India signed up for mobile service this March, according to data from the Telecom Regulatory Authority of India. Growth for the last 12 months, ending in March, reached 50%—topping out at 391.8 million users. India is the second-biggest market for wireless services, following China’s 600 million users. Find more on the story at The Washington Post here.
COLLEGE RADIO TO WEBCAST MULTI-CAMPUS MUSIC FESTA dozen colleges and universities will showcase local music talent from their respective campuses via IBS member Internet radio stations this weekend, as part of an Internet radio festival dubbed Spring IBS-Palooza. The festival will take place April 24 through 25 and can be heard on the free College Radio Tune iPhone app, as well as through iTunes Radio. This is the second Internet radio music fest to be hosted by IBS—the first was held last September. For more, check out the press release here.share: del.icio.us.  Reddit  Digg  Yahoo  Wink  Windows  Google  Newsvine 
CommentCommenting is closed for this article.  Other stories RAIN has upgraded (and moved)! RAIN 9/13: RAIN Summit Chicago takes place today! RAIN 9/12: First Summit in RAIN's hometown takes place tomorrow RAIN 9/9: Summer holidays, "doldrums" impact July Webcast Metrics, but audience up over last year RAIN 9/8: Clear Channel launches new customizable iHeartRadio beta; RAIN goes hands-on RAIN 9/7: Meet more speakers you'll hear at RAIN Summit Chicago in less than a week RAIN 9/6: Clear Channel taps The Echo Nest to take on Pandora RAIN 9/2: RAIN reviews Spotify's radio-like product Artist Radio RAIN 9/1: UK online radio aggregator Radioplayer campaigns b'dcasters to create "all radio" ratings RAIN 8/31: Execs from Merlin, Triton Digital, jacAPPS and more to appear at RAIN Summit Chicago |
groups and over 1,000 stations including 
