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From a press release at Forbes.com: "baseBEAT.com is pleased to announce a new digital advertising product, baseBEAT Internet Radio, with interactive promotions outside and inside.

"The baseBEAT Internet Radio provides customer-responsive marketing for a client’s website, or any third-partypartner website, with the celebrity appeal of popular music delivered by exclusive branding and product messaging on the player and audio content itself…

"The Director of Sales, David Bean (pictured right), called the new baseBEAT Internet Radio  ‘an advertisers dream, a pop-up that isn’t blocked and stays on while surfers navigate the Web,’…

"A promotional baseBEAT Internet Radio with interactive billboard advertising is available for promotional demonstration through Singapore Airlines’ United States website. baseBEAT currently supplies Singapore Airlines with 12 channels of music from its extensive library, including: Top 40 Hot Shots, Soft Rock, Complete Classical and J-Pop & Asian Hits."

Read the entire story at the Forbes.com.
Longtime RAIN readers will remember David Bean from his days as VP of Radio Programming at MusicMatch.

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