
Del Colliano: Labels' squeeze on radio is 'quick fix/high costs' ·Nov 14, 11:08 AM
Posted by: Paul Maloney
From
Jerry Del Colliano’s Inside Music Media blog: "John
Simson [photo below], the executive director of SoundExchange,… is right.
"He wrote in a recent Inside
Radio commentary ‘People should be fairly
paid for the work they do‘. I think what Simson means is
that record labels and artists should
be fairly paid for the work they do.
"But radio stations should be fairly paid for
the work they do — sell
the record labels’ product.
"In other words, while Simson is trying to put
the squeeze on radio stations for additional performance
fees [recent RAIN coverage here],
radio stations should be charging the labels
and artists for all the free exposure and, dare I say, repetition
that radio has always given recorded music…
"I remind my USC students that the record industry
was hell bent on stopping the free exposure of music back when phonograph records were first played on the air… The labels thought
it was tantamount to
giving their music away for free — not unlike their present paranoia about digital
downloading as a curse instead of a promotional tool…
"Radio let the labels get away with this hijacking
of profits that could not have existed without radio airplay… If
the radio industry lets the labels get away with imposing even
one percentage point of performance taxes, it deserves to preside
over its own demise…
"And if any wimpy radio people are worried that
the labels will turn to the Internet, well, forgive me for laughing
so hard. Record labels don’t
know what to do with the
Internet now — even while radio is
playing their music for free…
"Labels, be careful what you wish for, if you
get it you’ll help kill off the free promotion
machine known as terrestrial radio.
"Radio, be careful what you wish for, if you
get only a small tax on the music you play, the next inevitable step is a tax increase."
Read the entire blog post
at Inside Music Media.
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