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RAIN 9/10: New iPod Nano will have FM radio you can pause
·Sep 10, 12:54 PM
Posted by: Paul Maloney

JOBS GIVES RADIO THE iPOD TUNER, ADDSLIVE PAUSEFEATURE

The new iPod Nano music player here unveiled at yesterday’s Apple event in San Francisco comes (finally) not only with an FM tuner, but it gives users the ability to “pause” live radio — that is, to temporarily stop the audio playback (for up to 15 minutes) and pick up again right where it was stopped — like a TiVo. The function, called “Live Pause,” does not, however, give users the ability to save the temporarily recorded material (though one could scan forwards and backwards within that 15-minute buffer).

Next week Microsoft will unveil the new Zune HD with HD Radio.

Mark Ramsey, in his Hear 2.0, remarked, “From Apple’s perspective, this makes sense in that they were able to essentially ‘re-create’ radio in their own image. Rather than simply add FM they enhanced it, which is a very “Apple” thing to do.” And Tom Webster in The Infinite Dial makes the excellent point that the new product (which now also includes a video camera) opens a promo opp: “Now, with one device (that you could easily give away) you can reach your listeners and ask them to capture their own videos of station events, concerts and other local ‘spectacles’ to upload and share on your website…”

Read Ramsey in Hear 2.0 here. Webster in The Infinite Dial is here.

ANDO ENTERS MRC ACCREDITATION PRE-AUDIT

Ando Media, which measures Internet radio listening audiences, has entered the Media Rating Council’s (MRC) Accreditation process for its Webcast Metrics service.

Ando COO Paul Krasinski, in a statement, said, “MRC is the gold-standard for measurement. Accreditation will not only validate our metrics, but it will give the internet audio industry a measurement standard that’s been validated at the very highest level.”

The MRC is a non-profit industry association, comprised of television, radio, print, and Internet companies, advertisers, advertising agencies and trade associations that aims ensure measurement services are valid, reliable and effective.

PANDORA COMES TO ANDROID PHONES

Pandora is now available on mobile devices running Google’s Android operating system. The app capitalizes on Android’s love of widgets — planting playback controls right on the home screen — and ability to run applications in the background by letting the music play even when not in the Pandora app. Find out more at Engadget here.



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