 RAIN 11/12: Hanson to speak on Conclave Webinar at 2p CT ·Nov 12, 12:05 PM RAIN PUBLISHER, ACCURADIO FOUNDER WILL GUEST ON ONLINE DISCUSSION THIS AFTERNOON The online event will be called “Navigating the Future of Radio: Opportunities for Broadcasters in Radio’s Brave New World.” It happens today at 2pm Central (3pm Eastern).
The webinar is free, but pre-registration is required here. The Conclave Webinar is co-sponsored by Envision Radio Networks, and will be hosted by 106-5 The Arch/St. Louis air talent and current Conclave Board member Jay Philpott. ANDO: NEW METRICS ARE VALID, WE FLUBBED THE PRIn yesterday’s conference call, Ando Media owned up to dropping the ball regarding how it introduced its new ratings metrics to clients and ad-buyers, but held firm in its belief in the changes the company is making.
The Internet radio audience measurement and ad-delivery firm held the industry conference call in hopes of calming concerns over changes it recently introduced to its ratings. The talk was run by Ando SVP Patrick Reynolds (pictured left; we erroneously wrote that CEO Bob Maccini would be heading the discussion). The need for different metrics, Reynolds explained, is rooted in the fundamental difference between “survey” reporting (as is done in the broadcast world to measure media usage) and “census” measurement (that is, counting every user, as is enabled in the IP world). Reynolds maintained that Ando is not “replacing” traditional metrics like AQH and Cume; their new metrics (Active Average Sessions, Sessions Started, and Average TSL) are an addition which will provide more data on listening. “We’re simply adding metrics that are more accurate Finally, Ando announced in spring that it would measure listening for the TargetSpot network. TargetSpot, however, apparently asked not to be included in last Friday’s data, as Reynolds answered a question regarding their absence with, “The customer has to give permission” for their data to be included.” There’s more good coverage from Tom Taylor in Radio-Info (reprinted by Triton here ), FMQB here and Audio4Cast here. SPOTIFY IN U.S. SLOWED BY — WHAT ELSE? — LICENSINGTechCrunch founder/co-editor Michael Arrington reported yesterday that heralded “free on-demand music” streamer Spotify is delaying its U.S. launch because of the difficulty in securing licensing from the music labels. What’s more, MySpace Music will reportedly “severely restrict” streaming, and try to move users to paid plans… again, because of the high cost of royalties. Read TechCrunch here.RAIN ANALYSIS: As draconian as the terms for non-interactive webcasting have become, it’s even tougher for on-demand streaming services. share: del.icio.us.  Reddit  Digg  Yahoo  Wink  Windows  Google  Newsvine 
CommentCommenting is closed for this article.  Other stories RAIN has upgraded (and moved)! RAIN 9/13: RAIN Summit Chicago takes place today! RAIN 9/12: First Summit in RAIN's hometown takes place tomorrow RAIN 9/9: Summer holidays, "doldrums" impact July Webcast Metrics, but audience up over last year RAIN 9/8: Clear Channel launches new customizable iHeartRadio beta; RAIN goes hands-on RAIN 9/7: Meet more speakers you'll hear at RAIN Summit Chicago in less than a week RAIN 9/6: Clear Channel taps The Echo Nest to take on Pandora RAIN 9/2: RAIN reviews Spotify's radio-like product Artist Radio RAIN 9/1: UK online radio aggregator Radioplayer campaigns b'dcasters to create "all radio" ratings RAIN 8/31: Execs from Merlin, Triton Digital, jacAPPS and more to appear at RAIN Summit Chicago |
It also — sort of — addressed the absence of TargetSpot from its May-September listening rankings.
and germane to our category rather than trying to conform the metrics for our space to somebody else’s space, namely terrestrial radio,” he said. 
Certainly it makes sense that a royalty rate for on-demand would be higher than one for non-interactive online radio, but there’s no statutory rate that covers all content, so individual deals must be made with copyright owners. And in the on-demand world, labels are often demanding equity as part of the settlement. Many observers see no chance that ad revenue could even come close to allowing these companies to cover their licensing obligations. It’d be nice to think that if music fans had to be denied cool tech like Spotify, maybe the silver lining would be a bump in listening for Internet radio. What’s far more likely is a surge in unlicensed file-sharing and stealthier technology to enable it. — PM
