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RAIN NEWS FLASH: Respected radio executive John Gehron joins AccuRadio
·Dec 7, 03:03 PM
Posted by: Michael Schmitt

Radio executive and programmer John Gehron has joined webcaster AccuRadio.com as its lead Management Consultant, company founder (and RAIN publisher) Kurt Hanson announced today. Gehron (pictured right) revealed that he is helping the company in the process of raising a “Series A” investment round, the proceeds of which will be used to enhance its management team, build a direct sales force, and launch a national marketing campaign.

“There are really only four meaningful brands of personalizable Internet radio – Pandora, Slacker, Last.fm, and AccuRadio,” said Gehron. “While the first three of those are great for early adopters and music enthusiasts, I believe there’s a big opportunity in the market for a brand like AccuRadio that’s aimed at a more mainstream, mass-appeal listener base.”

Angel-round investors in AccuRadio include Joe Gallagher & Robert Maccini — who also founded Ando Media (acquired by Triton Media) and Net Radio Sales (acquired by Katz Media Group) — legendary radio sales executive Ralph Guild, and successful Canadian broadcast executive Gary Slaight.

Hanson and Gehron started working together in the mid-1970s, when Gehron was Program Director of the legendary top-40 station WLS/Chicago and Hanson was studying at the University of Chicago and undertook a two-year internship at WLS, working for Gehron.

Hanson noted that in addition to marketing the core “AccuRadio” brand, he and Gehron will be advancing the company’s plans to market spin-off brands aimed at specific audience subgroups – including mainstream jazz fans (“AccuJazz.com”), classical music fans (“AccuClassical.com”), smooth jazz fans (“UltraSmoothJazz.com”), indie rock fans (“FuturePerfectRadio.com”), Celtic music fans (“RadioCelt.com”) and Hispanics (“RadioPreciso.com”).

Gehron will also be spearheading the company’s “Slipstream Radio” initiative, which is designed to build multichannel, personalizable online versions of AM and FM stations for terrestrial broadcasters.

“Since the royalty situation has only recently been resolved, Kurt and I firmly believe that the time to take AccuRadio to the ‘next level’ is now,” Gehron said. “I’m excited to be involved!”



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