 RAIN 1/29: iPad's limitations will challenge app makers, including webcasters, says WSJ ·Jan 29, 10:20 AM USERS MAY WANT TO PERFORM OTHER TASKS WHILE LISTENING TO NET RADIOFor app developers (and that includes the legions of webcasters with iPhone apps), the iPad is “both a blessing and a curse,” The Wall Street Journal writes. The blessing is a bigger screen and a new platform to expand onto. The curse, as RAIN publisher Kurt Hanson pointed out in his blog yesterday (here), are the limitations. Primarily, the inability to multitask and lack of support for Flash content.
Those limitations on an iPhone aren’t a serious problem for webcasters, the Journal notes, “because users are often listening to its music while they’re on the move. On a larger iPad, however, users are more likely to want to do other things like read an e-book while listening to tunes.” It’s a challenge even to Pandora, which has experienced much success with the iPhone. “We’re huddling here to figure out what’s the right approach,” founder Tim Westergren said. The Wall Street Journal has more on the hurdles presented by the iPad here. EDISON RESEARCH STUDY FINDS CONSUMERS RECEPTIVE TO PODCAST SPONSORSA new study by The Association for Downloadable Media and Edison Research has found that consumers are receptive to advertising and sponsorship messages in downloadable media like podcasts. According to the study, 80% of respondents said they would buy a product from a company that sponsored a podcast they enjoy over another company, price and quality being equal. Over three fourths agreed that they think more highly of a company that sponsors a podcast they like while 37% “expressed some positive sentiment” about ads in podcasts compared to the 6% who expressed the same sentiment about TV or broadcast radio. Edison Research has more information about the study here.
RBR: SQUEEZEBOX RADIO “STANDS OUT FROM THE CROWD”RBR’s Carl Marcucci recently spent some time with the tabletop Squeezebox Radio (RAIN coverage here) and has posted an in-depth review of the device. Marcucci really enjoyed the Squeezebox’s full-color LCD which added an impressive visual touch to the listening experience. Getting online and finding stations is very user-friendly, though there are some hurdles here and there. All in all, the Squeezebox Radio is “really nice unit overall that stands out from the crowd.” You can read the full review at RBR here.
MOTOROLA’S ANDROID SMARTPHONE CLIQ HACKED TO PLAY FM RADIO An Android “tweaker” has enabled the ability to tune in to FM radio on Motorola’s Android smartphone the CLIQ. Apparently, the hardware required was already built in to the phone. All that was needed was some software hacking and bingo, FM radio on your CLIQ. Engadget has more on the story here.
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Comment Other stories RAIN 9/2: Apple makes iTunes experience more social, more "radio-like" RAIN 9/1: FilterMusic.net excels at helping you discover new streams RAIN 8/31: Pandora's Les Hollander to speak at RAIN Summit East RAIN 8/30: Former Forrester analyst to deliver second keynote of RAIN Summit East RAIN 8/27: Radio vet Bill Gamble to consult AccuRadio's country stations RAIN 8/26: Clear Channel's digital chief Evan Harrison to leave at end of year RAIN 8/25: Pandora spotlights improved "genre-based" listening options RAIN 8/24: NAB presents details of proposed royalty settlement to members RAIN 8/23: Mobile media growth will even outpace Internet, predicts Nielsen RAIN 8/20: New deadline for Internet Radio Awards is August 31 |
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