With Vice investment, Viacom has a LABORATORY for web programming ·Nov 19, 03:44 PM The lead story in today’s New York Times “Business Day” section is about about a magazine called Vice and an associated video website called VBS.tv, and how Viacom’s MTV Networks has made an investment in it, in return for which “MTV gets a low-cost laboratory in which to experiment with Internet video programming.” That’s a great idea! Viacom gets this laboratory, the article says, “as it struggles to adjust to a world where online content is chipping away at television’s dominance.” In case my point is not yet obvious, just replace “video” with “audio” and “television” with “radio” above, and you have a perfect parallel for what would make sense for a progressive terrestrial radio broadcaster. (As Tracy Jordan exclaimed to Liz Lemon in the “30 Rock” pilot, talking about the white man injecting AIDS into Chicken McNuggets, “It’s a metaphor!”) MORE TO FOLLOW share: del.icio.us. Reddit Digg Yahoo Wink Windows Google Newsvine
CommentCommenting is closed for this article. Other blog entries Spotify is an "online music service," but that doesn't make it "radio" How Pandora could become a $70 stock (in a few years) Late-night addendum to the Pandora analysis: "Enterprise value" Memorial Day cliche' Zune's failure proves the way onto devices, for radio, is apps Great Moments in Business Journalism VXIII -- Pandora version Great Moments in Business Journalism XVII NAB is negotiating a VERY FAIR deal with musicFIRST Simulcasts aren't working Book your TUESDAY travel to Washington, DC! |















